Blog.ByTheOwner.com

Home Staging starts with good quality real estate portfolio.

Since the Internet became readily available in North America, more and more home buyers use the Web to shop for properties and select the ones they want to visit. The latest statistics indicate that over 85% of the potential buyers for YOUR home will use your pictures to make a decision whether to visit based on what they see. So, if your pictures are out of focus, blurry or unclear, you’ll likely lose many of those potential visitors….

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I want to share a recent Home Staging transformation I was involved in.

A family with two young children decided to sell their house in order to purchase a larger home. The husband is a real estate agent and wanted to Stage the house, but his wife was resistant to the idea at first. So, he decided to get an external opinion and called me in for a consultation.

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Home Staging has become an important and, often, necessary marketing tool to sell a property successfully. What do we mean by success?

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How do you know that Staging a Home for sale will bring you tangible (meaning $$$) benefits ?

There are few statistics available on the subject and every marketplace being different, it’s hard to measure the exact impact Home Staging has on a sale. But, based on 2003 statistics provided by StagedHomes.com, a price increase of between 2% and 10% is a very realistic (and even conservative) estimate.

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When we discuss Home Staging, we usually talk about the property’s interior and what needs to be done to make it look its best. What is sometimes neglected is the outside which also needs to be decluttered, cleaned and decorated. After all, the buyer’s first impression will be of the outside and the landscaping of the property – the curb appeal !

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So, you decided to invest a few hundred dollars to prepare your house for sale. But how much should you budget ? How much home staging is enough ? And what are the top priorities ?

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As my last article discussed the staging techniques of an empty house, I thought it appropriate to present the staging challenges and benefits of a lived in property.

Home Staging is a real estate service which focuses on increasing the value of a property by making it look its best. Home Staging helps to sell a house quickly and for most money.

Most people continue to live in their home until it’s sold. So, staging a lived in home presents its challenges, as it’s not always possible to make and KEEP it perfect all the time. But there are some basic things that can and need to be done.
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Home staging is an important marketing technique for selling homes, whether they are furnished or empty.

As I have been receiving many questions lately regarding empty houses and how to sell them faster and for more money, this article will discuss the specifics of staging empty properties.

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Staging a Home for sale will cost you money. Is it worth spending time and effort on it ? After all, once the decision to sell has been made, you just want to get it over with as fast as possible, right ? I hope not, as your house is probably the biggest investment you have made. Stop thinking about it as a «home» and start looking for the biggest return possible on your investment.

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MSN Encarta dictionary defines Home Staging as the act of “beautifying a home for sale: cleaning, repairing and updating the decor and furnishings of an older home to make it more attractive when shown to potential buyers.”

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